Authentic New Orleans-style coffee brand is coming to The Yellow Rose of Texas this spring
With a focus on providing a soulful coffee experience unique to its home city, PJ’s Coffee of New Orleans is opening its first Amarillo location in March.
The Amarillo PJ’s Coffee will be located at 9201 Town Square Blvd., Suite 1310 in Town Square Village, across from X-Steakhouse. PJ’s coffee quality remains the foundation of its roasting methods, done just blocks from the famous French Quarter in New Orleans. Amarillo resident Cathy Meyers is the owner and will be the primary operator of the New Orleans-born coffeehouse.
“I am thrilled to bring the warmth of PJ’s Coffee to my hometown,” said Meyers. “Returning to Amarillo has given me and my husband Joel the opportunity to not only contribute to the local business scene but also to the community that holds a special place in my heart. We look forward to serving our neighbors with passion and dedication through the joy and aroma of PJ’s Coffee.”
Cathy Meyers brings 30 years of experience in management, sales and support. Her husband and business partner, Joel Meyers, is a U.S. Army Special Forces veteran.
The new franchisee-operated coffee shop has brought on three full-time employees and four part-time employees so far but is looking to hire 7-10 more part-time baristas. Those interested in applying are encouraged to come in-store for an application.
“Not only are we proud to bring authentic New Orleans flavors to the Texas Panhandle, but we’re also happy to be able to create job opportunities for those in the surrounding communities,” said PJ’s Coffee Senior Marketing Manager Christian Petersen. “We hope that Amarilloans don’t just see PJ’s as another coffee shop, but instead as a place for people to come together to our unique brand of New Orleans coffees, specialty drinks, delicious food and charm.”
Although the highly rated coffee shop is new to Amarillo, PJ’s currently has 25 locations in Texas and more than 175 systemwide.
PJ’s Coffee utilizes only the best quality arabica coffee beans, sourcing 14 origin coffees from around the world, including Sumatra, Ethiopia, Colombia and Papua New Guinea. Chief Roastmaster Felton Jones, who has over 20 years of experience with the company, has dedicated his career to helping the brand achieve its promise to provide authentic New Orleans flavors across all locations. The coffeehouse was acquired by Ballard Brands in 2008, which is spearheaded by brothers Paul, Scott and Steve Ballard.
To learn more about PJ’s Coffee, visit PJsCoffee.com.
PJ’s Coffee of New Orleans was founded in 1978 by Phyllis Jordan, a pioneer in the coffee industry. The New Orleans-based coffeehouse demonstrates that better beans, superior roasting techniques, and pure passion for the art of coffee-making matter. The brand serves a wide variety of hot, iced and frozen coffee beverages using only the top one percent of Arabica beans, as well as organic tea and fresh breakfast pastries. Utilizing a special cold-drip process that makes the coffee less acidic, and protects the flavor of the beans for their cold brew, PJ’s Coffee prioritizes the care that goes into their products. Their small-batch roasting process allows them to create unique profiles in a very consistent manner. With more than 175 operating stores in the U.S., among multiple international locations, PJ’s Coffee continues to grow in the U.S. and abroad. For more information, visit PJsCoffee.com and follow the brand on Facebook, Instagram or Twitter.
