New Orleans-born coffeehouse will begin accepting applications on Independence Day
In the tradition of supporting its local communities, PJ’s Coffee will award a military veteran a free franchise license to join its brand.
Known for its small-batch roasted coffee, beignets and southern hospitality, the New Orleans-born coffeehouse strives to brew small business opportunities for veterans seeking to join the $100 billion coffee industry. The giveaway will launch on Tuesday, July 4, as a homage to Independence Day.
“It is an honor and a privilege for us to continue this initiative for the seventh consecutive year to those who have served our country,” said PJ’s Coffee VP of Franchise Development Ryan Stansbury. “We look forward to this initiative every year to show our appreciation and gratitude for those who have sacrificed so much to serve our country. We are constantly amazed by our current veteran franchisees and recipients of this giveaway for their passion, dedication, and success — we are excited to welcome this year’s winner to the PJ’s family.”
The Veteran Franchise License Giveaway began in 2017 to support veterans with entrepreneurial ambitions. As a proud member of the International Franchise Association’s VetFran program, PJ’s recognizes that former military members make some of the best and most successful franchisees. Last year, PJ’s awarded a license to veteran franchisee Kyle McElhaney and his wife, Jennifer, in Memphis, Tennessee. Previous winner Bobby Mounts and his wife Kristy from Ruston, Louisiana, have become award-winning top performers in the system and are in the process of developing their second location.
The last day to enter the giveaway will be Monday, Sept. 4, with the winner announced on Saturday, Nov. 11 — Veterans Day. To learn more about PJ’s Coffee and franchise opportunities for veterans, visit www.pjsfranchise.com/why-us/veterans.
PJ’s Coffee of New Orleans was founded in 1978 by Phyllis Jordan, a pioneer in the coffee industry, and acquired by Ballard Brands in 2008. Under the direction of brothers Paul, Scott and Steve Ballard, PJ’s has grown to over 165 operating coffeehouses, including several internationally, with over 120 more in various stages of development. By showcasing its high-quality beans, superior roasting techniques and pure passion for the art of coffee-making, PJ’s has gained a loyal following in the $100 billion coffee industry and is on pace to hit 300 locations by the end of 2025. The brand serves a wide variety of hot, iced and frozen coffee beverages using small-batch roasted beans, a process designed to craft unique taste profiles only found at PJ’s. It’s also the only coffee franchise to offer a true taste of New Orleans, featuring fresh beignets, a fried French pastry generously sprinkled with confectioners’ sugar. Coffee is the second-most consumed beverage in the world and PJ’s time-proven approach shows it will continue to be a major force in the industry for years to come. For more information on owning your own PJ’s Coffee franchise, visit pjscoffee.com or follow PJ’s Coffee on Facebook, Instagram or Twitter.
