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Britvic makes John Campbell new commercial operations director

Soft drinks manufacturer Britvic has appointed John Campbell its new commercial operations director.

Campbell is stepping up from his role of finance director after Nigel Paine left the position to become senior vice president for Britvic North America.

“This is a very exciting time for soft drinks, with many new opportunities on the horizon,” said Campbell. “I’m delighted to be stepping into this new role at such a pivotal moment for the category.”

In his new position, Campbell, who has held positions with Diageo and Heinz during his 25 years in fast-moving consumer goods finance, will report to GB managing director, Paul Graham.

“As an existing member of the GB executive team, with an exceptional understanding of our commercial business, John has played a central role in growing our business year on year on our journey to delivering transformational growth into the soft drinks category,” said Graham.

Britvic, whose brands include Robinsons, J20 and 7up, announced the closure of its Norwich factory in December.

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By GlobalData

The company reported profits of £116.6m for the year ended 1 October which was 2.5% down on the year before.

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